Product Designer based in Marília, São Paulo, Brazil
People-centered digital experiences driven by outcomes.
The fun lies in discovering how to create something excellent, through craft, with care for details, a deep understanding of problems, and genuine attention to the people involved.
With a background in Information Systems, I co-founded Owna, spent five years building a design studio, and became Joaquim’s father. It has been an intense journey over the past few years.
Throughout that time, I have worked at the intersection of technology, product, business, and design, developing digital products for startups and companies across a wide range of industries.
That end-to-end experience, through both mistakes and successes, gave me a broader view of product development and shaped how I think about design today.
I am also interested in illustration, photography, and the future of AI in digital product development.
